Fierce competition among car dealerships, economic pressures and market trends have left many dealers working harder for the same profit. With Borrell forecasting a flat year for new vehicle sales and a second year of decreased used vehicle sales in 2019, it’s...
Adding your dealership listing to Google My Business (GMB) is one of the simplest ways to get your location, opening hours and contact information in front of the eyes of potential auto buyers. In this post we’re sharing some tips on optimizing your listing to make...
Even for items that are usually purchased in-person like cars, you must meet the needs of online auto shoppers. Whether or not your used car inventory can be purchased on your website, used car dealerships need to ensure digital-focused auto shoppers and info-hungry...
Most local businesses operating in 2019 know the influence that online reviews can have in maintaining a successful bottom line, and we want to make sure you know the latest to stay on top of your reviews. From auto dealerships to hairdressers, restaurants, and more,...
Exactly how important is it to stay on top of managing your dealership’s customer service reputation? Very! The annual J.D. Powers Customer Service Index (CSI) study is a long-established standard in the world of automotive marketing. CSI...
