Automotive Social Media Marketing: How to Build Your Strategy

Automotive Social Media Marketing: How to Build Your Strategy

Did you know that 72% of Americans use at least one form of social media? That means that your prospective car buyers are on social media – so your dealership should be, too. Whether you’ve already included social media as part of your automotive marketing strategy or...
Is Your Dealership a Social Media Influencer?

Is Your Dealership a Social Media Influencer?

What do Kylie Jenner, NASA, John Deere, your local congressional representative, and your next customer have in common? Give up? They’re all on social media.  A smart dealership will use social ads and automotive social media content to show up at key...
What’s So Dynamic About Social Ads?

What’s So Dynamic About Social Ads?

Ready to target in-market shoppers with social media ads that highlight your in-stock vehicles? Vehicles those shoppers have already researched, searched or viewed – and that are sitting on your lot right now? You can, when your dealership uses dynamic creative to...
Find the Right Social Media Platform for Your Dealership

Find the Right Social Media Platform for Your Dealership

Your dealership wants to connect with its target audience on social media, but you don’t know if you’re a natural-born Tweeter or more of a Facebook type. Here’s a breakdown of the major platforms, and how to use them for automotive social media...