Digital Marketing Partners Are a Dealer’s Best Friend. We’ve been talking about how to improve digital marketing strategy for the automotive industry. The good news is that you don’t need to track down best practices on...
Make no mistake about it, at LOCALiQ AUTOMOTIVE we have a lot of digital advertising technology. We have an award-winning smart-optimization search marketing program, a car-dealer specific analytics tool, and a social...
Forensic science requires careful attention to detail, leaving out no single piece of evidence. Even one mistake changes the entire picture a forensic technician tries to paint. The same reliance on detail can make or break your automotive digital marketing campaign,...
How can you get more out of your ad spend? Just about every dealership could benefit from at least some digital campaign optimization. Optimization takes time, though, and dealers have to dig into things like data, trends, tactics, metrics, targeting and testing....
When it comes to digital marketing, does your dealership want to team up with a vendor or a partner? What’s the difference, you ask? It’s more a state of mind, really. Yours and theirs. Vendors work for you to supply products. Partners work with you to provide...
