On-Target Ad Strategies for Car Dealerships. We have been exploring how to develop a digital marketing strategy. Now it’s time to talk through targeted display ads, a.k.a. digital display ads. We’ll briefly define these...
Paid Search Versus Organic Search? Nah. There’s a false debate out there that asks whether it is better to focus on paid search or organic search. It’s false because, for one, virtually everyone who takes on the question comes up with the...
Automotive Pay Per Click Strategy Is Easy. We’ve been talking about what are car dealership online marketing strategies that work effectively. Some of the topics are complex, some are easy. Pay...
Make no mistake about it, at LOCALiQ AUTOMOTIVE we have a lot of digital advertising technology. We have an award-winning smart-optimization search marketing program, a car-dealer specific analytics tool, and a social...
Before we even think about getting into what geofencing is; how dealers are using it to conquest customers off competitors’ lots; and why dealerships turn to us for strategic tactics – let’s talk about today’s geofencing landscape. It starts with...