You know you want your dealership to step up its audience targeting, but how can you do that, and what’s the best way to reach them? One way you can clearly define and divide your target audience is through automotive market segmentation. With market segmentation, you...
Remember when you were a school kid? Teachers taught important lessons, but over the summer – with its heat and happy diversions – things faded from memory. Meanwhile, the world moved on, with new discoveries unfolding, technology advancing, and techniques evolving....
Did you know that 72% of Americans use at least one form of social media? That means that your prospective car buyers are on social media – so your dealership should be, too. Whether you’ve already included social media as part of your automotive marketing strategy or...
Video has come to play an increasingly significant role in marketing across industries, and the world of automotive is no exception. There are billions of YouTube users, and they’re consuming over a billion hours of video each day. If your dealership can tap into the...
Website Optimization & Live Chat Build Your Presence Turbocharge your dealership’s website. Drive online traffic to your showroom. You have a website — but are consumers finding it easily? Our customized search engine optimization solution is designed for car...
